The global COVID-19 pandemic has far-reaching implications on every sector. We speak to one of our alumni, Dr Julian Tan, who heads the Formula 1’s digital strategy and global esports business to find out more about the future of sports and esports in the New Normal, and how F1 specifically has navigated the challenges of operating during the pandemic. Julian was previously a senior consultant at the Boston Consulting Group, and holds a first class bachelor’s and master’s degrees in mechanical engineering from the University of Oxford and a PhD in the micromechanics of carbon fibre laminates from the University of Cambridge.
